Allure Plastic Surgery
Top Plastic Surgeon in Edison
and Central New Jersey
NYC-Quality Results | 35+ Years Experience | No Manhattan Commute Required
Board-certified surgeon Dr. Elliot Heller, MD, brings Manhattan-caliber plastic surgery expertise to Central New Jersey. With over 10,000 procedures performed and training at NYU and Mount Sinai, Dr. Heller delivers the same natural, beautiful results New York patients expect, right here in Edison.
- Board-Certified Surgeon
- 10,000+ Procedures
- Free Consultations
- Financing from $150/month
Why Central New Jersey Patients Choose Dr. Elliot Heller, MD
Central New Jersey residents no longer need to travel to Manhattan for world-class plastic surgery. Dr. Heller established our Edison office to bring the same expertise, safety standards, and personalized care that New York City patients expect to your local community. You receive a surgeon trained at NYC’s top hospitals without the commute, tolls, or parking challenges.
- Manhattan Expertise, Local Convenience: Dr. Heller trained at NYU and Mount Sinai Medical Center and has performed over 10,000 procedures. Now you can access that level of expertise right here in Edison without traveling to New York City.
- Convenient Amboy Avenue Location: Our Edison office is easily accessible from the Garden State Parkway, NJ Turnpike, and Route 1. Patients throughout Middlesex County and surrounding areas can reach us in minutes.
- Full-Service Surgical Facility: Our Edison location offers the same procedures, safety standards, and accredited surgical facilities as our Manhattan office. Most procedures can be performed right here in New Jersey.
- Same Surgeon, Same Standards: Dr. Heller personally performs procedures at our Edison location. You receive the same surgeon who operates on Manhattan's Upper East Side, with the same meticulous technique and attention to detail.
- Direct Access to Your Surgeon: Dr. Heller provides his personal cell phone number to every surgical patient. Questions the night before your procedure? He answers. Concerns during recovery? He responds. This level of accessibility is rare in plastic surgery.
- Flexible Financing Options: We partner with CareCredit and Cherry to offer monthly payments as low as $150. Most patients receive approval within minutes, and we offer flexible terms from 6 to 60 months.
Meet Dr. Elliot Heller, MD
Board-Certified Surgeon with 35+ Years of Experience
Dr. Elliot Heller has built a reputation as one of the New York metropolitan area’s most trusted plastic surgeons through more than three decades of delivering natural, beautiful results. His calm demeanor and genuine concern for patients create an environment where even the most anxious individuals feel comfortable.
After completing his medical degree at SUNY Downstate, Dr. Heller pursued rigorous surgical training at some of the nation’s top institutions. His general surgery residency, head and neck surgery training at NYU, and plastic surgery fellowship at Mount Sinai Medical Center provided him with comprehensive expertise in both reconstructive and cosmetic procedures.
Dr. Heller is a founding member of the New Jersey Cosmetic Surgery Society and has deep ties to the Garden State medical community. He established our Edison office to bring world-class plastic surgery to Central New Jersey, giving local residents access to the same expertise and results that Manhattan patients receive. When you choose Allure Plastic Surgery, you become part of a practice built on trust, results, and genuine care.
Training and Education
- Medical Degree: SUNY Downstate Health Sciences University
- General Surgery Residency: Staten Island University Hospital (Northwell Health)
- Head and Neck Surgery Residency: NYU Grossman School of Medicine
- Plastic Surgery Training: Mount Sinai Medical Center, New York
- Board Certified: American Board of Otolaryngology, Head and Neck Surgery
Professional Affiliations
- Founding Member, New Jersey Cosmetic Surgery Society
- Founding Member, American Academy of Aesthetic and Restorative Surgery
- Hospital Privileges: Lenox Hill Hospital at Northwell Health
Experience
- Practicing Since: 1989
- Procedures Performed: 10,000+
- Years Without Major Incidents: 35+
Philosophy Quote
Every patient deserves artistry, safety, and compassion in cosmetic surgery. My goal is to achieve natural results that enhance confidence and well-being.”
Comprehensive Plastic Surgery Services in Edison, New Jersey
Dr. Heller offers the full range of cosmetic and reconstructive procedures at our Amboy Avenue location. Every treatment is customized to your anatomy, goals, and lifestyle. Central New Jersey patients receive the same expertise, techniques, and results available at our Manhattan office.
BREAST SURGERY
From breast augmentation to complex revision surgery, Dr. Heller has extensive experience helping women achieve their aesthetic goals. Our Edison office provides comprehensive breast surgery services with the same precision and care you would receive in Manhattan. During your consultation, Dr. Heller will discuss your desired size, shape, and projection to create a personalized surgical plan.
Services:
Featured Q&A (from Dr. Heller)
What types of breast implants do you offer?
We offer saline (saltwater) implants as well as gummy bear implants. We discuss with each patient during the examination about their goals, and we determine the amount of projection and height that the patient wishes to have.
Will breast implants feel and move naturally?
Absolutely. When you put them behind the muscle, they move a lot more naturally.
How long do breast implants typically last?
Breast implants usually last many years, and often they last for a lifetime. If you experience a rupture, it can be replaced very easily.
Will I still be able to breastfeed after getting implants?
Yes, most people retain the ability to breastfeed.
Are breast implants ever covered by insurance?
Breast implants are occasionally covered if it’s done for reconstructive purposes.
BODY CONTOURING
Whether you want to eliminate stubborn fat, tighten loose skin after weight loss, or restore your pre-pregnancy body, Dr. Heller offers advanced body contouring procedures with natural-looking results. Edison patients benefit from the same techniques and technology available at our Manhattan office, including the latest laser liposuction methods that minimize irregularities and speed recovery.
Services:
Featured Q&A (from Dr. Heller)
Is liposuction effective for fat that won't respond to diet and exercise?
Liposuction works the best for that kind of fat that will not respond to any other means.
How much fat can safely be removed?
It depends on the anatomy of the patient, but usually it’s safe to remove up to 5 liters of fat with the new types of laser liposuction.
Will my body look natural after liposuction?
With the new laser liposuction, contour irregularities are very rare.
What areas can be treated with liposuction?
Any area can be treated including abdomen, waist, thighs, arms, and neck.
What kind of aftercare do you provide after liposuction?
Compression for better results and occasionally post-operative massage for quicker healing.
What is the typical cost for liposuction?
The price depends on the operating facility, number of areas done, time involved in the procedure, and cost of anesthesia. It can vary between $1,500 for a small area and all the way up to $9,500 for larger areas and multiple.
MOMMY MAKEOVER
Pregnancy and breastfeeding can change your body in ways that diet and exercise cannot fully reverse. A Mommy Makeover combines multiple procedures to restore your pre-pregnancy figure in a single surgical session. Dr. Heller customizes each Mommy Makeover to address your specific concerns, whether that includes your breasts, abdomen, or other areas. New Jersey moms can now access this transformative procedure without traveling to New York City.
What is Included: During a Mommy Makeover, Dr. Heller performs whatever procedures are necessary to rejuvenate and enhance the appearance of your body and breasts. Common combinations include breast augmentation or lift with a tummy tuck, but the procedure can also address thighs, arms, and even the double chin area.
Featured Q&A (from Dr. Heller)
How soon after childbirth can I consider a Mommy Makeover?
We recommend waiting at least three months if the patient recovers at a normal pace.
Can a Mommy Makeover help with abdominal muscle separation?
Absolutely. The abdominal separation of the muscles can be repaired, and the stretch marks can be removed.
Are all Mommy Makeover procedures done at once or in stages?
It depends on the patient’s willingness to undergo multiple procedures. We can absolutely do everything at once if necessary.
Will I need to stop breastfeeding before having a Mommy Makeover?
If you’re having breast surgery, we recommend you stop breastfeeding. You don’t have to stop if you’re having abdominal or facial surgery.
Are Mommy Makeover procedures ever covered by insurance?
Occasionally, insurance will reimburse the procedure if there’s a separation of the muscles due to pregnancy.
What is the average recovery time for a Mommy Makeover?
It could vary between a few days or several weeks depending on the number of procedures done.
FACIAL PLASTIC SURGERY
Dr. Heller’s specialized training in head and neck surgery provides him with an intimate understanding of facial anatomy. This expertise translates into refined, natural-looking results for facelift, rhinoplasty, eyelid surgery, and other facial procedures. Central New Jersey patients receive the same level of facial surgery expertise that Dr. Heller brings to his Manhattan practice.
Services:
PLASTIC SURGERY FOR MEN
More men than ever are choosing cosmetic procedures to look and feel their best. Dr. Heller offers discreet, results-focused treatments designed specifically for male anatomy and aesthetic goals. Our Edison office provides a comfortable, private environment for men seeking cosmetic enhancement.
Services:
NON-SURGICAL TREATMENTS
Not ready for surgery? Our Edison office offers a full menu of non-surgical treatments to refresh your appearance with minimal downtime. These treatments can be performed during a lunch break, and most patients return to normal activities immediately.
Injectables and Fillers:
Body Treatments:
Laser Treatments:
Skin Treatments:
See the natural, balanced outcomes our patients achieve. Every result reflects individualized surgical planning and meticulous technique. These photos represent real patients who received treatment at Allure Plastic Surgery.
Real Results from Our Patients
See the natural, balanced outcomes our patients achieve. Every result reflects individualized surgical planning and meticulous technique. These photos represent real patients who received treatment at Allure Plastic Surgery.

Rhinoplasty
Female | 8 weeks post-op | Goal: Refined bridge, natural profile

Breast Augmentation
Female | 12 weeks post-op | Goal: Proportionate enhancement

Tummy Tuck
Female | 10 weeks post-op | Goal: Flat abdomen after pregnancy

Facelift
Female, age 56 | 16 weeks post-op | Goal: Subtle rejuvenation, defined jawline

Liposuction 360
Female | 6 weeks post-op | Goal: Contoured waistline

Eyelid Surgery
Male, age 48 | 4 weeks post-op | Goal: Refreshed, alert appearance

Mommy Makeover
Female | 8 weeks post-op | Goal: Restored abdomen and breast contour

Brazilian Butt Lift (BBL)
Female | 8 weeks post-op | Goal: Fuller, rounded shape with enhanced curves
What Our Patients Say
What Our Patients Say
Our patients consistently praise Dr. Heller’s skill, compassionate approach, and natural results. Here is what real patients have to say about their experience at Allure Plastic Surgery.
I was pushing pretty hard at the gym, but regardless of my diet and exercise, I couldn’t spot specific areas that were bothering me. I came in to see Dr. Heller to consider lipo for specific areas (abdomen, thighs). After my initial consultation and a series of appointments, I had the procedure done and everything went great. I felt he was able to help remove some unwanted fat from some areas, and make things look much better. My appointments with him were always on time, he was always kind and delivered very natural looking results. I’d recommend him to anyone.
Liposuction Patient
I had a five-star experience with Dr. Heller. The pre and post op care was always fantastic. I felt Dr. Heller was there for my needs every step of the way. Both him and his team always answered all my questions and I always felt comfortable around him and his staff. I had a breast augmentation which I’m very happy with. Amazing service and would highly recommend it.
Breast Augmentation Patient
This was the best experience I have ever had with a plastic surgeon. Dr. Heller performed my BBL and took such amazing care of me during the entire process. He literally goes above and beyond explaining safety measures. It’s been a month and a half since my surgery and my new body already looks incredible! Thank you so much to the wonderful staff at Allure Plastic Surgery. I would definitely recommend him to anyone. I have the utmost gratitude and respect.
BBL Patient
4.8 Stars | 76 Reviews on Google
NYC Plastic Surgery Cost Ranges
Transparent Plastic Surgery Pricing
We believe in honest, upfront pricing. During your free consultation, you will receive a detailed written quote that includes all costs. No hidden fees. No surprise charges. The prices below reflect typical ranges; your personalized quote may vary based on your specific needs.
Breast Procedures
| Procedure | Price Range |
| Breast Augmentation | $7,000 to $12,000 |
| Breast Lift (Mastopexy) | $8,000 to $13,000 |
| Breast Reduction | $9,000 to $14,000 |
| Breast Revision Surgery | $8,000 to $15,000 |
Body Procedures
| Procedure | Price Range |
| Tummy Tuck (Abdominoplasty) | $9,000 to $15,000 |
| Liposuction | $4,000 to $10,000 |
| Brazilian Butt Lift (BBL) | $8,000 to $14,000 |
| Mommy Makeover | $15,000 to $25,000 |
| Arm Lift | $6,000 to $10,000 |
| Thigh Lift | $7,000 to $12,000 |
Facial Procedures
| Procedure | Price Range |
| Facelift | $12,000 to $20,000 |
| Rhinoplasty (Nose Job) | $8,000 to $15,000 |
| Eyelid Surgery (Blepharoplasty) | $4,000 to $8,000 |
| Brow Lift | $5,000 to $9,000 |
| Neck Lift | $7,000 to $12,000 |
Non-Surgical Treatments
| Treatment | Price |
| BOTOX Injections | $12 to $15 per unit |
| Dermal Fillers | $650 to $1,200 per syringe |
| Kybella (Double Chin) | $1,200 to $2,400 per session |
| Laser Skin Resurfacing | $500 to $3,000 |
What is Included in Your Quote
- Board-certified surgeon fees
- Accredited surgical facility
- Board-certified anesthesiologist
- All post-operative appointments
- 24/7 access to Dr. Heller
Multiple Procedure Discount:
Planning to combine procedures? We offer discounts for patients undergoing multiple procedures at once. Ask about our Mommy Makeover packages and combination pricing during your consultation.
Financing Your Procedure
Monthly Payments as Low as $150
We partner with CareCredit and Cherry to make plastic surgery affordable for New Jersey families.
Benefits
- Quick approval (often within minutes)
- Flexible payment terms (6 to 60 months)
- Competitive interest rates
- No prepayment penalties
Serving All of Central New Jersey
Our Edison office on Amboy Avenue is conveniently located for patients throughout Middlesex County and the surrounding region. We welcome patients from across Central and Northern New Jersey who want access to Manhattan-quality plastic surgery without the commute.
Middlesex County:
- Edison | Woodbridge | Metuchen | New Brunswick | Perth Amboy | Piscataway | South Plainfield | Sayreville | Old Bridge | East Brunswick | Highland Park | Carteret | South Amboy | Spotswood | Milltown | Dunellen | South River | Helmetta | Cranbury | Monroe Township | Plainsboro | North Brunswick | South Brunswick
Union County:
- Rahway | Clark | Linden | Westfield | Scotch Plains | Fanwood | Cranford | Roselle | Roselle Park | Elizabeth | Union | Hillside | Kenilworth
Somerset County:
- Franklin Township | Bound Brook | South Bound Brook | Manville | Bridgewater | Somerville | Raritan | Watchung | Warren
Additional Areas:
- Iselin | Fords | Colonia | Avenel | Sewaren | Port Reading | Hopelawn | Keasbey | Nixon | Parlin
Easy Access: Our location provides convenient access from major highways including the Garden State Parkway, New Jersey Turnpike, and Route 1. Most Central New Jersey residents can reach our office in 20 minutes or less.
Accredited Surgical Facility
Your safety is our top priority. All procedures are performed in state-of-the-art, accredited surgical facilities that meet the highest standards for patient safety.
Safety Features
- Accredited Operating Rooms: Our surgical facilities meet or exceed national standards for ambulatory surgery. Regular inspections ensure we maintain the highest levels of safety and cleanliness.
- Board-Certified Anesthesia Providers: Every surgical procedure is supervised by an MD anesthesiologist or certified CRNA. Your comfort and safety during surgery are never compromised.
- Advanced Monitoring Equipment: Continuous patient monitoring during surgery allows our team to respond immediately to any changes. We use the same monitoring technology found in major hospitals.
- Emergency Protocols: All staff members are trained in emergency response procedures. We maintain emergency equipment and medications on site at all times.
- Infection Prevention: Strict sterilization and hygiene protocols protect you from surgical site infections. We follow CDC guidelines for infection control in ambulatory surgery settings.
- VTE Prevention: Blood clot risk assessment and prevention measures are standard for every surgical patient. Your safety extends beyond the operating room.
Dr. Heller's Safety Record
- 10,000+ procedures performed
- 35+ years without major incidents
- Hospital privileges at Lenox Hill Hospital, Manhattan
- Founding member of safety-focused professional societies
Dr. Heller on Safety: “Up to 5 liters of fat can be safely removed with adequate hydration and medications. I never compromise safety for results.”
Your Plastic Surgery Journey
From your first consultation to your final follow-up appointment, our team guides you through every step of your transformation.
Step - 1
Free Consultation
Meet with Dr. Heller at our Edison office to discuss your goals. During this 45 to 60 minute appointment, we will:
- Review your medical history and current health
- Discuss your aesthetic goals and expectations
- Examine the areas you want to improve
- Take photos for surgical planning
- Explain your options and answer all questions
- Provide a detailed written quote with no hidden fees
Virtual consultations are also available via phone or video for patients who prefer to meet from home. We even offer weekend virtual consultations for patients with busy work schedules.
Step - 2
Your Customized Plan
Based on your anatomy, lifestyle, and aesthetic goals, Dr. Heller designs a surgical approach tailored specifically for you. Before your procedure, you will receive:
- Clear pre-operative instructions
- Recovery timeline expectations
- List of medications to avoid
- What to arrange for your recovery period
- Direct contact information for any questions
Step - 3
Procedure Day
On the day of your surgery, our team prioritizes your safety, comfort, and privacy. All surgeries are performed in our accredited facility with:
- Board-certified anesthesia providers
- Advanced monitoring equipment
- Strict sterilization protocols
- Experienced surgical nursing staff
Dr. Heller personally performs every procedure. You receive the same surgeon from consultation through recovery.
Step - 4
Follow-Up Care
Your relationship with Allure Plastic Surgery continues long after your procedure. We schedule regular post-operative appointments at our Edison office to:
- Monitor your healing progress
- Address any concerns
- Ensure optimal results
- Provide detailed aftercare instructions
Dr. Heller provides his personal cell phone number to every surgical patient. You have 24/7 access to your surgeon throughout your recovery.
Frequently Asked Questions
Table of Contents
Is the Edison office as equipped as the Manhattan location?
Yes. We maintain identical safety standards, surgical equipment, and protocols at all our locations. You receive the same quality of care without the commute to New York City.
Does Dr. Heller personally perform surgeries at the Edison location?
Yes. Dr. Heller personally performs procedures at our Edison office. You receive the same board-certified surgeon who operates on Manhattan’s Upper East Side.
Do I need to travel to New York for any part of my treatment?
For most procedures, everything from consultation to follow-up can be done at our Edison office. You receive Manhattan-quality care right here in New Jersey.
What areas of New Jersey do you serve?
We serve all of Central New Jersey including Edison, Woodbridge, Metuchen, New Brunswick, Perth Amboy, Piscataway, and surrounding areas. Most patients can reach our Amboy Avenue location in 20 minutes or less.
Do you offer virtual consultations?
Yes. We offer virtual consultations via phone and video for patients who prefer to meet from home. Weekend virtual consultations are also available for patients with busy work schedules.
What financing options are available?
We partner with CareCredit and Cherry to offer monthly payments as low as $150. Most patients receive approval within minutes, with flexible terms from 6 to 60 months.
How much does plastic surgery cost?
Costs vary by procedure. During your free consultation, you will receive a detailed written quote that includes all fees. There are no hidden charges. We also offer multiple procedure discounts for patients combining surgeries.
Can I combine multiple procedures?
Yes. Many patients combine procedures like breast augmentation with a tummy tuck, or liposuction with a BBL. Combining procedures reduces overall recovery time and cost. Dr. Heller will discuss what can safely be performed together during your consultation.
How long is recovery?
Recovery varies by procedure. Most patients return to desk work within 5 to 14 days and resume normal activities within 4 to 8 weeks. Dr. Heller provides detailed recovery timelines specific to your procedure during your consultation.
Is plastic surgery covered by insurance?
Most cosmetic procedures are not covered by insurance. However, functional procedures like breast reduction for back pain, eyelid surgery affecting vision, or repair of abdominal muscle separation may qualify for coverage. Our team can help verify your benefits.
Do you offer the same services at all your locations?
Yes. We offer the same services at all three locations: Manhattan, Staten Island, and Edison, New Jersey.
Why should I choose a NYC surgeon for my procedure?
New York City surgeons are held to some of the highest standards in the country. Dr. Heller trained at NYU and Mount Sinai Medical Center and has performed over 10,000 procedures. By choosing Allure Plastic Surgery in Edison, you receive that level of expertise without traveling to Manhattan.
Frequently Asked Questions
Is the Edison office as equipped as the Manhattan location?
Yes. We maintain identical safety standards, surgical equipment, and protocols at all our locations. You receive the same quality of care without the commute to New York City.
Does Dr. Heller personally perform surgeries at the Edison location?
Yes. Dr. Heller personally performs procedures at our Edison office. You receive the same board-certified surgeon who operates on Manhattan’s Upper East Side.
Do I need to travel to New York for any part of my treatment?
For most procedures, everything from consultation to follow-up can be done at our Edison office. You receive Manhattan-quality care right here in New Jersey.
What areas of New Jersey do you serve?
We serve all of Central New Jersey including Edison, Woodbridge, Metuchen, New Brunswick, Perth Amboy, Piscataway, and surrounding areas. Most patients can reach our Amboy Avenue location in 20 minutes or less.
Do you offer virtual consultations?
Yes. We offer virtual consultations via phone and video for patients who prefer to meet from home. Weekend virtual consultations are also available for patients with busy work schedules.
What financing options are available?
We partner with CareCredit and Cherry to offer monthly payments as low as $150. Most patients receive approval within minutes, with flexible terms from 6 to 60 months.
How much does plastic surgery cost?
Costs vary by procedure. During your free consultation, you will receive a detailed written quote that includes all fees. There are no hidden charges. We also offer multiple procedure discounts for patients combining surgeries.
Can I combine multiple procedures?
Yes. Many patients combine procedures like breast augmentation with a tummy tuck, or liposuction with a BBL. Combining procedures reduces overall recovery time and cost. Dr. Heller will discuss what can safely be performed together during your consultation.
How long is recovery?
Recovery varies by procedure. Most patients return to desk work within 5 to 14 days and resume normal activities within 4 to 8 weeks. Dr. Heller provides detailed recovery timelines specific to your procedure during your consultation.
Is plastic surgery covered by insurance?
Most cosmetic procedures are not covered by insurance. However, functional procedures like breast reduction for back pain, eyelid surgery affecting vision, or repair of abdominal muscle separation may qualify for coverage. Our team can help verify your benefits.
Do you offer the same services at all your locations?
Yes. We offer the same services at all three locations: Manhattan, Staten Island, and Edison, New Jersey.
Why should I choose a NYC surgeon for my procedure?
New York City surgeons are held to some of the highest standards in the country. Dr. Heller trained at NYU and Mount Sinai Medical Center and has performed over 10,000 procedures. By choosing Allure Plastic Surgery in Edison, you receive that level of expertise without traveling to Manhattan.
Visit Our Edison Office
Allure Plastic Surgery
- Office Name: Allure Plastic Surgery
- 1150 Amboy Avenue, Edison, NJ 08837
- (866) 477-2023
Hours
- Monday: 8:00 AM to 8:00 PM
- Tuesday: 8:00 AM to 8:00 PM
- Wednesday: 8:00 AM to 8:00 PM
- Thursday: 8:00 AM to 8:00 PM
- Friday: 8:00 AM to 8:00 PM
- Saturday: By Appointment
- Sunday: Closed
Directions
From the Garden State Parkway: Take Exit 131 toward Route 27/Metuchen/New Brunswick. Merge onto Route 27 South. Turn left onto Amboy Avenue. Our office is located on Amboy Avenue.
From the New Jersey Turnpike: Take Exit 10 toward I-287/Route 514/Edison. Follow signs for Route 514 East/Amboy Avenue. Continue on Amboy Avenue to our location.
From Route 1: Head toward Edison. Turn onto Amboy Avenue and continue to our office.
Parking: Free parking is available at our location.
- Parking: Free parking is available at our location.
-
Monday – Friday: 8:00 AM – 8:00 PM
Saturday: By Appointment
Ready to Get Started?
Schedule Your Free Consultation
Schedule your free consultation at our Edison office. Meet Dr. Heller, tour our facility, and discuss your goals with no pressure and no obligation.
During your consultation, you will receive:
- Personalized assessment of your goals
- Detailed explanation of your options
- Written quote with all costs included
- Answers to all your questions
