212-661-2563
Menu

150 E 61st St, Manhattan, NY, 10065

1424 Richmond Ave, Staten Island, NY, 10314

1150 Amboy Ave. Edison, New Jersey, 08837

Free Consultations for Cosmetic Procedures

212-661-2563

Breast Augmentation

Allure Plastic Surgery | Certified Surgeons

Breast Augmentation in NYC

Natural, Body-Balanced Results by a Board-Certified Plastic Surgeon in New York City

Experience transformative breast enhancement at Allure Plastic Surgery, conveniently located in Manhattan’s Upper East Side. Dr. Elliot Heller brings over 20 years of surgical expertise and 10,000+ successful procedures to help you achieve naturally fuller, beautifully proportioned breasts that complement your unique body type.

Allure Plastic Surgery | Certified Surgeons

Breast Augmentation in NYC

Natural, Body-Balanced Results by a Board-Certified Plastic Surgeon in New York City

Experience transformative breast enhancement at Allure Plastic Surgery, conveniently located in Manhattan’s Upper East Side. Dr. Elliot Heller brings over 20 years of surgical expertise and 10,000+ successful procedures to help you achieve naturally fuller, beautifully proportioned breasts that complement your unique body type.

Meet Dr. Elliot Heller – Board-Certified Surgeon in NYC

20 YEARS+

EXPERIENCE

10,000+

PROCUDURES PERFORMED

Dr. Heller is a trusted authority in breast augmentation throughout New York City.

Credentials & Training

Experience with Breast Augmentation

With 20+ years specializing in breast enhancement procedures, Dr. Heller has helped thousands of women in Manhattan, Staten Island, and New Jersey achieve beautiful, natural-looking results. His extensive experience includes working with diverse body types, ranging from petite, athletic frames to post-pregnancy figures, ensuring each patient receives implants sized specifically for their unique anatomy.

Our Surgical Facility

All procedures take place in our AAAASF-accredited Manhattan facility, where board-certified anesthesiologists are on staff. We use the no-touch funnel technique and rigorous sterile protocols, achieving infection rates well below NYC averages.

Dr. Heller's Sizing Philosophy

Dr. Heller prioritizes proportion over size. Using precise chest measurements and base width analysis, he recommends implants that enhance. Never overwhelm your frame, preventing the size regret common when choosing based on appearance alone.

What Is Breast Augmentation?

Breast augmentation, also called augmentation mammoplasty, is a surgical procedure that enhances breast size and shape using implants or fat transfer. At Allure Plastic Surgery in Manhattan, Dr. Heller customizes each breast enhancement to match your body’s proportions, lifestyle needs, and aesthetic goals.

What It Addresses

Breast augmentation in NYC adds volume to naturally small breasts, restores fullness after pregnancy, corrects asymmetry, and improves overall body contour, creating proportionate results that enhance rather than overwhelm your natural curves.

When a Lift Is Needed

Breast ptosis (sagging) requires a breast lift, sometimes combined with implants. Dr. Heller evaluates your tissue position during your Manhattan consultation to recommend whether implants alone achieve your goals or if a lift creates more youthful results.

Ideal Candidates

Manhattan patients choose breast augmentation to enhance petite frames, balance proportions, regain post-pregnancy volume, or boost confidence. Whether you're in the Upper East Side, Staten Island, or Edison, NJ, implants help achieve your ideal figure.

Why Patients Choose Allure Plastic Surgery in NYC

Women throughout New York City, from the Upper East Side to Staten Island, trust Dr. Heller for breast augmentation because of his measurement-based approach to sizing, commitment to natural-looking results, and personalized care. Our boutique practice specializes in creating breast enhancements that look like they belong on your body – never overdone, always balanced.

Fast Ways to Reach Us

Real Results on Body Types Like Yours

View before-and-after photos organized by body type:

Before & After

What Our Patients Say

Cost and What's Included

Breast augmentation cost in NYC at Allure Plastic Surgery typically ranges from $7,500 to $10,500. The final price depends on several factors: implant type (saline vs. silicone), implant brand and profile, surgical technique complexity, operating room time, and whether you’re combining augmentation with a lift or other procedures.

Included

Component

Dr. Heller’s 20+ years of expertise

Surgeon’s Fee

AAAASF-accredited Manhattan OR

Facility

Board-certified anesthesiologist

Anesthesia

FDA-approved saline or silicone

Implants

Post-op bra, prescriptions

Garments & Meds

All visits for one year

Follow-Ups

Payment plans available through approved partners, HSA/FSA accepted, major credit cards, and no hidden fees. A deposit is required to secure the surgery date.

How much does breast augmentation cost in NYC?

The investment for breast augmentation in New York City varies based on your specific needs. At Allure Plastic Surgery, saline implants start around $7,500, while silicone and gummy bear implants range from $8,500 to $10,500. Dr. Heller provides a detailed, personalized quote during your free consultation, with no hidden fees. Compared to other Manhattan plastic surgery practices, our pricing reflects Dr. Heller’s 30+ years of experience, an AAAASF-accredited facility, and comprehensive aftercare.

Who Is a Good Candidate?

Health and Lifestyle Basics

Ideal breast augmentation candidates in NYC are:

If you take regular medications, blood thinners, or supplements, Dr. Heller will review these during your Manhattan consultation and advise if temporary adjustments are needed.

Tissue Quality and Breast Maturity

The amount and quality of your existing breast tissue affect implant selection and placement. Women with minimal natural breast tissue, common among petite NYC patients, typically achieve better results with submuscular placement, which provides more natural coverage. Those with adequate breast tissue have more placement options. Dr. Heller assesses your tissue during your physical examination at our Upper East Side office.

Goal Setting and Expectations

The best breast augmentation candidates understand that implants enhance proportion rather than create perfection. During consultations, Dr. Heller helps Manhattan patients set realistic goals: focusing on balanced improvement, understanding breast implants won’t fix all body concerns, and accepting that breasts will age naturally even with implants. His honest, straightforward approach ensures you’re making an informed decision.

Implant Types: Silicone (Gummy) and Saline

Gummy Bear Implants:

Form-stable cohesive gel maintains shape even if compromised. Four projection levels available. Most natural look/feel for NYC patients seeking premium results.

Monitoring:

Dr. Heller recommends periodic MRI screening for silicone implants (starting year 5-6, then every 2-3 years) to detect silent ruptures.

Feature Saline Silicone/Gummy Bear
Feel Firmer Softer, natural
Incision Shorter (filled after placement) Longer (pre-filled)
Rippling Higher risk Lower risk
Weight Heavier per cc Lighter
Best For Adequate breast tissue Petite frames, minimal tissue
FDA Age 18+ 22+

How We Help You Choose Size

Measurement-Based Approach

Dr. Heller measures your chest width, base diameter, and existing tissue thickness to determine maximum implant dimensions your frame accommodates naturally, preventing size regret.

Profile Selection

Visualization Tools

Try sizing inserts in surgical bras during your consultation. Select patients use 3D imaging to preview results. Dr. Heller’s guidance, based on 10,000+ procedures, ensures confident decisions.

Lifestyle Factors

Active NYC patients discuss how gym routines, yoga, running, and sports affect their choices. Submuscular placement typically allows more exercise freedom long-term.

Placement and Incision Choices

Submuscular (Under Muscle)

Pros: Natural upper contour, better thin-patient coverage, lower complication rates, easier mammograms
Cons: Longer recovery, temporary animation effect

Subglandular (Over Muscle)

Pros: Faster recovery, immediate upper fullness, no animation
Cons: Higher rippling risk (thin patients), requires adequate tissue

Incision Locations

Inframammary (Breast Crease): Most common. Hidden in a natural fold, with excellent visibility for precision placement. Scars fade to thin lines.

Periareolar (Around Areola): Camouflages along pigmentation change. Best for darker/larger areolas.

Transaxillary (Underarm): Zero breast scarring. The endoscopic technique requires specialized expertise. Best for saline or smaller silicone implants.

Dr. Heller evaluates your anatomy during your Manhattan consultation to recommend optimal placement and incision.

What Happens on Surgery Day

Call Dr. Heller if: Fever 101°F+, severe uncontrolled pain, sudden size change, excessive redness, unusual drainage, or significant hardness in one breast.

Arrive at our Manhattan facility one hour pre-surgery. Dr. Heller performs final standing markings, a board-certified anesthesiologist administers general anesthesia, and the procedure takes 1.5-2.5 hours. Dr. Heller uses laser-assisted pocket creation for less bleeding and faster healing. After recovery room monitoring, you’re discharged home with a responsible escort. Outpatient procedure, no hospital stay needed.

Activity Return Guide

Activity

Timeline

Desk work

5-7 days

Driving (no narcotics)

1-2 weeks

Lower body workouts

3-4 weeks

Upper body/chest exercises

6-8 weeks

Contact sports

8-12 weeks

Days 1-3

Moderate discomfort (managed with medication), tightness, limited arm mobility. Sleep elevated on the back.

Days 4-7

Decreasing pain, increased energy. Desk jobs are possible by day 5-7.

Week 2

Significantly improved. May transition to a sports bra. Most swelling is subsiding.

Weeks 3-6

Progressive activity return—lower body workouts week 3-4, light upper body week 5-6.

Month 3+

Final position achieved. Resume full activities with Dr. Heller's clearance.

Weeks 0-2

Surgical compression bra 24/7

Weeks 3-6

Soft wireless sports bras

Week 6+

Regular bras, including underwire (with approval)

Scar Treatment

Begin silicone sheets/gel at 2-3 weeks. Continue 3-6 months. Protect from the sun with SPF 30+ for one year. Most Manhattan patients see dramatic fading by 12-18 months.

Safety, Risks & Long-Term Care

Potential Risks

RiskFrequency at AllureManagement
Capsular Contracture<3%Massage, revision if severe
Implant RuptureRare first decadeReplacement: saline absorbs, silicone needs removal
RipplingHigher with saline/thin tissueSubmuscular placement, fat grafting
Sensation Changes15-20% temporary, 5% permanentUsually improves in 6-12 months
Hematoma1-2%Drainage is significant
Infection<1%Sterile technique prevents; antibiotics treat

BII & BIA-ALCL

 Dr. Heller discusses Breast Implant Illness concerns and offers explantation if desired. Allure uses smooth-surface implants exclusively, eliminating BIA-ALCL risk.

Monitoring Plan

Implant Longevity

Modern implants last 15-20+ years, often a lifetime. No routine replacement needed unless rupture, contracture, or size change is desired. Manufacturer warranties cover complications. Dr. Heller registers implants and provides documentation.

Mammograms & Breastfeeding

Imaging with Implants

Before appointments: Inform the scheduler about the implant type/placement. Choose experienced NYC facilities. Bring the implant card from Dr. Heller.

Technique: Radiologists use the safe Eklund displacement technique, and 4-8 extra views ensure thorough screening without damaging implants.

Breastfeeding Considerations

Most women breastfeed successfully after augmentation. Inframammary incisions preserve ducts best; periareolar may have a slightly higher impact. Dr. Heller uses careful techniques to preserve mammary tissue. Discuss pregnancy plans during your Manhattan consultation. Some patients delay surgery until after completing their families.

Technology & Facility

3D Imaging

Select patients preview implant sizes digitally, combined with physical try-ons and Dr. Heller's guidance from 10,000+ procedures.

No-Touch Technique

Keller Funnel delivers implants without hand contact, plus triple-antibiotic irrigation. Dr. Heller's infection rate is well below NYC averages.

AAAASF Accreditation

Our Manhattan facility meets hospital-grade safety standards with rigorous protocols, equipment maintenance, and regular inspections. Board-certified anesthesiologists and trained surgical staff ensure optimal outcomes.

Breast Augmentation FAQs - Answer From Dr. Heller

Table of Contents

Silicone vs saline – which is right for me?

Silicone feels softer and more natural. Ideal for petite frames or minimal tissue. Saline is firmer but allows shorter incisions. Dr. Heller assesses your anatomy, skin thickness, and goals during your Manhattan consultation to recommend the best option. Most NYC patients prefer silicone’s superior feel.

What is a ‘gummy bear’ implant?

Form-stable, highly cohesive silicone gel that maintains shape even if compromised. Offers the most natural look, lowest rippling risk, and excellent long-term retention. Popular among Manhattan patients seeking premium results. Available in multiple projection profiles.

What is transaxillary augmentation, and who is a candidate?

Implants are placed through underarm incisions, leaving no breast scars. Dr. Heller uses endoscopic visualization. Best for saline or smaller silicone implants on patients with adequate armpit tissue. Ideal for NYC patients prioritizing zero breast scarring, though technically more complex.

Will I lose nipple sensation?

Temporary sensation changes (numbness or hypersensitivity) occur in 15-20% of patients, usually resolving within 6-12 months. Permanent loss affects ~5%. Risk is slightly higher with periareolar incisions. Dr. Heller’s careful technique preserves nerve pathways. Most Manhattan patients regain normal sensation.

Can I breastfeed with implants?

Most women breastfeed successfully. Inframammary incisions preserve ducts best; periareolar slightly higher impact. Dr. Heller discusses family planning during consultations and optimizes technique. If planning pregnancy soon, consider timing; some wait until after breastfeeding.

How are mammograms done with implants?

Inform radiology centers when scheduling. Technicians use the safe Eklund displacement technique, gently pushing implants back while pulling tissue forward. Requires 4-8 extra views for thorough screening. Choose experienced NYC facilities. Implants aren’t damaged by proper mammography.

Do I need to replace implants every 10 years?

No, common misconception. Modern implants last 15-20+ years, often a lifetime. No expiration dates. Replace only if rupture, capsular contracture, size change desired, or removal chosen. Dr. Heller’s patients often keep original implants for decades. Attend regular follow-ups and report changes.

What signs mean I should call the office?

Fever 101°F+, severe uncontrolled pain, sudden size change/deflation, excessive redness spreading from incisions, unusual breast warmth, thick/foul drainage, hard lumps, or chest pain/shortness of breath. Allure provides 24/7 emergency numbers. Prompt attention prevents serious issues, though complications are rare with Dr. Heller’s expertise.

How long do breast implants last?

15-20+ years, many lifetimes. FDA-approved, premium quality implants with manufacturer warranties. No routine replacement unless rupture, contracture, or size change is desired. Manhattan patients enjoy results for many years before considering revisions. Annual follow-ups monitor health and evolving goals.

Will I have visible scars?

Dr. Heller’s meticulous technique and strategic placement minimize scarring. Inframammary hides in the crease, periareolar blends with pigmentation, and transaxillary stays in the armpit. Following silicone treatment and sun protection optimizes healing. Most NYC patients report barely visible scars within 12-18 months.

Where should implants be placed?

Depends on anatomy. Submuscular (under muscle) provides natural contour, better thin-patient coverage, easier mammograms, and lower complications – Dr. Heller’s most common recommendation. Subglandular (over muscle) offers faster recovery, immediate fullness, but needs adequate tissue. Dr. Heller evaluates your Manhattan consultation.

How soon can I exercise after surgery?

Walking immediately. Light cardio 2-3 weeks. Lower body weights 3-4 weeks. Upper body/chest exercises 6-8 weeks with Dr. Heller’s clearance. Protects healing and prevents displacement. Active NYC patients start lighter than pre-surgery, increasing gradually over weeks.

What can I do to reduce risks and complications?

Before: Stop smoking 4-6 weeks prior, discontinue blood-thinners as directed, maintain stable weight, arrange care, fill prescriptions early. After: Take antibiotics, follow restrictions, sleep elevated on back, attend all Manhattan follow-ups, report concerns immediately, avoid smoking, stay hydrated, and follow scar care.

Breast Augmentation FAQs - Answer From Dr. Heller

Silicone vs saline – which is right for me?

Silicone feels softer and more natural. Ideal for petite frames or minimal tissue. Saline is firmer but allows shorter incisions. Dr. Heller assesses your anatomy, skin thickness, and goals during your Manhattan consultation to recommend the best option. Most NYC patients prefer silicone’s superior feel.

Form-stable, highly cohesive silicone gel that maintains shape even if compromised. Offers the most natural look, lowest rippling risk, and excellent long-term retention. Popular among Manhattan patients seeking premium results. Available in multiple projection profiles.

Implants are placed through underarm incisions, leaving no breast scars. Dr. Heller uses endoscopic visualization. Best for saline or smaller silicone implants on patients with adequate armpit tissue. Ideal for NYC patients prioritizing zero breast scarring, though technically more complex.

Temporary sensation changes (numbness or hypersensitivity) occur in 15-20% of patients, usually resolving within 6-12 months. Permanent loss affects ~5%. Risk is slightly higher with periareolar incisions. Dr. Heller’s careful technique preserves nerve pathways. Most Manhattan patients regain normal sensation.

Most women breastfeed successfully. Inframammary incisions preserve ducts best; periareolar slightly higher impact. Dr. Heller discusses family planning during consultations and optimizes technique. If planning pregnancy soon, consider timing; some wait until after breastfeeding.

Inform radiology centers when scheduling. Technicians use the safe Eklund displacement technique, gently pushing implants back while pulling tissue forward. Requires 4-8 extra views for thorough screening. Choose experienced NYC facilities. Implants aren’t damaged by proper mammography.

No, common misconception. Modern implants last 15-20+ years, often a lifetime. No expiration dates. Replace only if rupture, capsular contracture, size change desired, or removal chosen. Dr. Heller’s patients often keep original implants for decades. Attend regular follow-ups and report changes.

Fever 101°F+, severe uncontrolled pain, sudden size change/deflation, excessive redness spreading from incisions, unusual breast warmth, thick/foul drainage, hard lumps, or chest pain/shortness of breath. Allure provides 24/7 emergency numbers. Prompt attention prevents serious issues, though complications are rare with Dr. Heller’s expertise.

15-20+ years, many lifetimes. FDA-approved, premium quality implants with manufacturer warranties. No routine replacement unless rupture, contracture, or size change is desired. Manhattan patients enjoy results for many years before considering revisions. Annual follow-ups monitor health and evolving goals.

Dr. Heller’s meticulous technique and strategic placement minimize scarring. Inframammary hides in the crease, periareolar blends with pigmentation, and transaxillary stays in the armpit. Following silicone treatment and sun protection optimizes healing. Most NYC patients report barely visible scars within 12-18 months.

Depends on anatomy. Submuscular (under muscle) provides natural contour, better thin-patient coverage, easier mammograms, and lower complications – Dr. Heller’s most common recommendation. Subglandular (over muscle) offers faster recovery, immediate fullness, but needs adequate tissue. Dr. Heller evaluates your Manhattan consultation.

Walking immediately. Light cardio 2-3 weeks. Lower body weights 3-4 weeks. Upper body/chest exercises 6-8 weeks with Dr. Heller’s clearance. Protects healing and prevents displacement. Active NYC patients start lighter than pre-surgery, increasing gradually over weeks.

Before: Stop smoking 4-6 weeks prior, discontinue blood-thinners as directed, maintain stable weight, arrange care, fill prescriptions early. After: Take antibiotics, follow restrictions, sleep elevated on back, attend all Manhattan follow-ups, report concerns immediately, avoid smoking, stay hydrated, and follow scar care.

Ready to Talk About Your Goals?

Schedule your personalized breast augmentation consultation with Dr. Heller at our Manhattan office.

Schedule your free consultation:

Manhattan Office:

Allure Plastic Surgery
150 East 61st Street, New York, NY 10065

Also Serving: Staten Island | Edison, NJ

Conveniently located on Manhattan’s Upper East Side, accessible via 4, 5, 6, N, R, W trains, with nearby parking. Serving patients throughout NYC, including Brooklyn, Queens, Bronx, Staten Island, and Edison, New Jersey.

What Patients Love

What to Expect at Your Consultation

Your 45-60 minute visit includes physical examination, precise measurements for sizing, implant option discussions, before/after photo review, realistic expectation setting, customized surgical recommendations, and detailed cost breakdown with financing options. No pressure—make an informed decision on your timeline.

Schedule a Consultation

Call today to schedule a private consultation

212-661-2563

© Allure Plastic Surgery. All Rights Reserved. Managed by Doctor Rank

Privacy Policy

Contact Us

Contact Us

2126612563